Ice Breaker is a New Zealand-based outdoor apparel brand that specializes in creating performance clothing made from merino wool. They are known for their high-quality, sustainable products that are designed to keep outdoor enthusiasts comfortable in all weather conditions.
In 1994, Jeremy Moon founded Ice Breaker with the goal of creating a natural alternative to synthetic performance clothing.
The brand initially focused on producing merino wool underwear and base layers, targeting the outdoor adventure market.
Ice Breaker gained recognition for their innovative use of merino wool and commitment to sustainability.
In 2003, the company launched their Baacode system, which allows customers to trace the origin of their garment and learn about the sheep stations that provide the wool.
Over the years, Ice Breaker expanded their product range to include outerwear, socks, accessories, and even apparel for everyday wear.
Today, Ice Breaker is a global brand, with their products being sold in more than 4,000 stores across 50 countries.
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Ice Breaker offers a range of merino wool base layers that provide superior moisture-wicking and temperature regulation for outdoor activities.
Ice Breaker's merino wool outerwear is designed to provide warmth, breathability, and protection from the elements during outdoor adventures.
Ice Breaker's merino wool socks offer comfort, durability, and temperature regulation, making them ideal for hiking, running, and other outdoor activities.
Ice Breaker offers a range of accessories, including hats, gloves, scarves, and neck gaiters made from merino wool for added warmth and comfort.
Merino wool is a type of wool obtained from merino sheep. It has natural temperature-regulating properties, is soft and lightweight, moisture-wicking, and odor-resistant, making it ideal for outdoor clothing.
Each Ice Breaker garment has a unique Baacode printed on the tag. You can enter this code on the Ice Breaker website to trace the wool back to the sheep station it came from and learn about its sustainable practices.
Yes, Ice Breaker offers a range of apparel that is suitable for everyday wear. Their merino wool clothing is comfortable, breathable, and versatile, making it a great choice for various activities and climates.
Yes, Ice Breaker merino wool clothing is machine washable. However, it is recommended to follow the care instructions on the garment to ensure its longevity.
Ice Breaker products are available for purchase on their official website, as well as in many outdoor retailers and specialty stores worldwide.
